The W.T. Grant chain of variety stores was founded in 1906 by William Thomas Grant. The chain filed for bankruptcy in 1976. Twenty years earlier, though, its Christmas catalog showed a variety of gift items for the whole family.
At the same estate sale were two more Christmas catalogs from 1956: Toylane (probably a generic catalog that the individual variety store could stamp its name upon) and ToyTime from May Co. in Southern California.